Influencer Marketing Case Study – Rübenretter

Rübenretter logo
149
Creators
24
Months
259
Stories
65
Posts
117
Reels

About the campaign

For the Familienretterbox by Rübenretter, we ran an influencer campaign. Rübenretter fights food waste and is passionate about promoting healthy eating. The campaign ran on TikTok and Instagram.

The campaign aimed to raise awareness of food waste and highlight the importance of sustainable consumption. It also set out to promote healthy eating and support farmers.

Kreatory automatically finds the right creators. See influencers' offers right in your dashboard and book them for ad campaigns & content in 1 click.

Our automation spares you the time-consuming influencer search, writing emails, analyzing screenshots, negotiating & maintaining tedious Excel spreadsheets.

1.2M
Impressions
45.7k
Engagement
8,451
Clicks
€11.56
CPM
The content created by the influencers stands out for its authenticity and drives brand awareness and link clicks within the target audience.

Creators of the campaign

Creator @marya_healthyfood

marya_healthyfood

85
clicks
€15.05
CPM
Creator @zwillingemalzwei

zwillingemalzwei

69
Clicks
€12.23
CPM
Creator @einfach.mal.kochen

einfach.mal.kochen

482
Clicks
€6.12
CPM
Creator @dieheydas

dieheydas

121
Clicks
€8.60
CPM
Creator @candy_oldgas

candy_oldgas

91K
Impressions
€2.75
CPM
Creator @fit.mit.yvie

fit.mit.yvie

76
Clicks
€2.37
CPC
Creator @denise_kln

denise_kln

143
Clicks
€12.16
CPM
Creator @andysparkles

andysparkles

783
Views
4.4K
Followers
Creator @cookingbyjasmin

cookingbyjasmin

1.5K
Views
32K
Followers
Creator Kate Müller

Kate Müller

91
Clicks
€26.62
CPM
Creator @sara_ppunkt

sara_ppunkt

248
Clicks
€22.80
CPM
Creator @kate.andthegirls

kate.andthegirls

33.4K
Followers
€18.86
CPM
Creator @purpurdaria

purpurdaria

26.3K
Followers
€13.53
CPM
David Winker, CEO und Geschäftsführer von Kreatory
by David Winker
May 30, 2024

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Creator content on Instagram, TikTok and YouTube
Logo Ernsting's Family
Thalia logo – customer of the Kreatory influencer marketing platform
Nextbike logo – customer of the Kreatory influencer marketing platform
Born Originals logo – customer of the Kreatory influencer marketing platform
Rübenretter logo – customer of the Kreatory influencer marketing platform
LG Electronics logo – customer of the Kreatory influencer marketing platform
BabyOne logo – customer of the Kreatory influencer marketing platform
IKEA logo – customer of the Kreatory influencer marketing platform
HeyHoly logo – customer of the Kreatory influencer marketing platform
Elvent logo – customer of the Kreatory influencer marketing platform
Glow25 logo – customer of the Kreatory influencer marketing platform
Doppelherz logo – customer of the Kreatory influencer marketing platform
Zasta logo – customer of the Kreatory influencer marketing platform
Xiaomi logo – customer of the Kreatory influencer marketing platform
Doppelherz logo – customer of the Kreatory influencer marketing platform
Glow25 logo – customer of the Kreatory influencer marketing platform
Zasta logo – customer of the Kreatory influencer marketing platform
TP-Link logo – customer of the Kreatory influencer marketing platform
HiNuts logo – customer of the Kreatory influencer marketing platform
FUNKE media group logo – customer of the Kreatory influencer marketing platform
Organic brand logo – customer of the Kreatory influencer marketing platform
Logo Ernsting's Family
Thalia logo – customer of the Kreatory influencer marketing platform
Nextbike logo – customer of the Kreatory influencer marketing platform
Born Originals logo – customer of the Kreatory influencer marketing platform
Rübenretter logo – customer of the Kreatory influencer marketing platform
LG Electronics logo – customer of the Kreatory influencer marketing platform
BabyOne logo – customer of the Kreatory influencer marketing platform
IKEA logo – customer of the Kreatory influencer marketing platform
HeyHoly logo – customer of the Kreatory influencer marketing platform
Elvent logo – customer of the Kreatory influencer marketing platform
Glow25 logo – customer of the Kreatory influencer marketing platform
Doppelherz logo – customer of the Kreatory influencer marketing platform
Zasta logo – customer of the Kreatory influencer marketing platform
Xiaomi logo – customer of the Kreatory influencer marketing platform
Doppelherz logo – customer of the Kreatory influencer marketing platform
Glow25 logo – customer of the Kreatory influencer marketing platform
Zasta logo – customer of the Kreatory influencer marketing platform
TP-Link logo – customer of the Kreatory influencer marketing platform
HiNuts logo – customer of the Kreatory influencer marketing platform
FUNKE media group logo – customer of the Kreatory influencer marketing platform
Organic brand logo – customer of the Kreatory influencer marketing platform

Assign individual campaigns to influencers with briefs, discount codes & tracking links

See influencer performance, link clicks and revenue

See influencer performance, link clicks and revenue

Know influencers' real reach, free of fake followers

Kreatory automatically verifies that every post was delivered. See every post at a glance

Easily find & book content creators who fit your target audience & brand – powered by AI

Secure & automated influencer payments, including revenue-share deals

Benefit from platform-specific, strategic ready-made campaigns

What our brands & agencies say

Great tool, easy to use. Everything ran smoothly & we got to work with amazing creators!

Pascal

Pascal

Managing Director & Founder

The platform is super user-friendly, and it's really helpful to have all the influencer info (demographics, geo, reel examples, etc.) at a glance!

Claudia Kampmann

Claudia Kampmann

Brand Manager Europe @Ruggable

Running the campaign through you was super easy. I love that Kreatory checks and collects the influencers' posts.

Melvin Lamberty

Melvin Lamberty

Managing Director, BornOriginals

Our ROI was over 6! Kreatory is significantly cheaper than agencies & delivers better results – thanks to data & smarter automation.

Artur Vasilev

Artur Vasilev

Marketing Manager, LG Electronics

For influencers it's great: I only get requests that fit me and can immediately see the scope of the collaboration. Just submit an offer and boom, done.

Felix Thönnessen

Felix Thönnessen

Influencer & Marketing Expert

As an agency, we found the right creators for weltwärts and the UN's 17 Sustainable Development Goals in no time. The process was super easy! Top tool, saves a ton of time!

Simon Huke

Simon Huke

Managing Director, HUisHU. Digitale Kreativagentur GmbH

This is the easiest way to find & book influencers! The insight data finally makes influencer marketing campaigns measurable.

Maximilian Beichert

Maximilian Beichert

Influencer Marketing Researcher

Kreatory is a great tool for our influencer marketing: it's easy to use, very clear and presents all the relevant data.

Katrin Steinbach

Katrin Steinbach

Managing Director, AEATsustain GmbH

We've now launched our second campaign on Kreatory and are very happy with the response 😊

Anne-Louise Frische

 Anne-Louise Frische

Online Marketing Manager, Landwirtschaftsverlag GmbH

With Kreatory, we have a data-driven tool at our side that efficiently supports us throughout the entire influencer management process – from sourcing to payment processing.

Martin Bui

Martin Bui

Marketing Manager @Tineco