

Short answer: Speekly is a UGC video marketplace (creators without their own reach) with the software variant "Speekly OS" and a managed service (based in Cologne). Pricing: from 119 € per on-demand video, no subscription. Kreatory is a self-service platform from Walldorf, Germany, that handles influencer placements, UGC videos, and barter deals in one system – with AI matching across more than 5.4M creator profiles, automated outreach, creator offers right in your dashboard, 1-click booking, contracts, tracking, and one consolidated invoice, at fixed plan prices from 173 € per month with no markup on creator fees. Which solution fits better depends on whether you mainly want to buy content, or to scale influencer marketing operationally with many nano- and micro-influencers. The comparison below shows the differences point by point – based on public sources, as of November 9, 2026.
Speekly is a German UGC marketplace from Cologne, founded in February 2022 by SPEEKLY GmbH. The model: brands post a brief, UGC creators – mostly without their own reach – apply and deliver videos within a few days, which the brand uses with full usage rights after approval. According to the company, more than 10,000 creators in more than five languages and more than 8,000 brands work with Speekly, including Allianz, Telekom, Nivea, and MediaMarkt. In addition to the self-service marketplace, there is the software variant "Speekly OS" with individual pricing and a managed service. Prices are public: on-demand videos cost 119 € (15 seconds), 139 € (30 seconds), or 159 € (60 seconds) depending on length, raw footage from 59 €; there is no subscription and no minimum purchase.
Speekly has a clear strength – and that is exactly where the typical reasons for comparing alternatives come from:
On top of that come the questions that arise in every tool comparison: How quickly am I up and running? What does it cost me per year, including internal working time? And how many creators can I really manage with the same team? You will find a checklist for this in How to choose an influencer marketing platform.
The table summarizes the most important differences. The information about Speekly comes from the provider's website and review portals (as of November 2026); the information about Kreatory comes from the pricing page and the product pages.
| Criterion | Speekly | Kreatory |
|---|---|---|
| Model | UGC video marketplace (creators without their own reach) with the software variant "Speekly OS" and a managed service | Self-service platform (SaaS) – you steer, the platform automates; optional Done4You package on request |
| Headquarters | Germany (Cologne) | Walldorf, Germany (Kreatory GmbH) |
| Target customers | SMBs to enterprises that need UGC videos for ads and social; DACH, expanding to France and Spain | Start-ups, SMBs, brands, and agencies that scale influencer marketing themselves – 250+ brands |
| Pricing | From 119 € per on-demand video, no subscription | UGC from 173 €, ADS from 423 €, PLUS from 550 €, PREMIUM from 712 € per month on an annual plan; no markup fee on creator fees |
| Data base | 10,000+ UGC creators in 5+ languages (provider's figure) | Over 5.4M creator profiles; verified DigiKits® with data from the connected account |
| Networks | Platform-independent video files (no postings) | Instagram, TikTok, YouTube |
| Creator selection and outreach | Publish a brief, creators apply | AI matching plus automated outreach in all EU languages; creators apply with an offer (scope, price, insights) |
| Booking and execution | Delivery, approval, usage rights, contracts, and payouts via the platform | 1-click booking, automatic contracts and ad disclosure, content approval, post tracking, one consolidated invoice, payouts to creators |
| Formats | UGC videos only (ads, social, product pages) | Influencer placements, UGC videos with usage rights, barter deals |
| Countries | DACH, France, Spain | DACH (UGC, ADS, PLUS) and Europe (PREMIUM) |
| Reviews | OMR Reviews 4.6/5 (13 reviews) | Customer reviews on OMR Reviews; 250+ brands |
A fair comparison names both sides. This speaks for Speekly:
From the perspective of brands that want to scale influencer marketing operationally, this speaks for Kreatory:
And where Kreatory does not keep up: Kreatory is not a social listening or media monitoring tool, does not cover networks such as Twitch, Snapchat, or Pinterest, and is geared toward Europe, not global programs in 100+ countries. If that is exactly what you need, you are better off with specialized providers.
Speekly: Public: on-demand video 15 s 119 €, 30 s 139 €, 60 s 159 €; UGC raw footage from 59 €; stock scenes 9–24 €; add-ons: music from 19 €, subtitles from 29 €. No subscription, no minimum purchase. Speekly OS on request.
Kreatory: Four plans with public prices. On an annual plan: Kreatory UGC 173 € per month (UGC sourcing, usage rights, 1 brand, 2 users), Kreatory ADS 423 € (influencer placements, campaign management, analytics, 4 users), Kreatory PLUS 550 € (UGC and ADS, creators from DACH, 8 users), Kreatory PREMIUM 712 € (plus barter deals and creators from all of Europe, 16 users). On a quarterly plan, prices are 345 €, 845 €, 1,099 €, and 1,424 € per month respectively. Creator fees are added with no markup; UGC videos start at around 70 €. All details are on the pricing page.
A pure license comparison falls short. Calculate for twelve months: license or commission plus creator fees plus internal working time for search, outreach, negotiation, contracts, and billing. For guidance on fees, see Influencer marketing costs in 2026.
Speekly fits if your profile looks like this: SMBs to enterprises that need UGC videos for ads and social; DACH, expanding to France and Spain. And if you mainly need what sets Speekly apart. For example: transparent, public unit prices with no subscription and no minimum purchase – ideal for testing UGC once.
Kreatory fits if you want to find many nano- and micro-influencers, have them contacted for you, compare offers, and book with one click – for placements, UGC videos, and barter deals in DACH or across Europe, at fixed prices and without contracts, tracking, and invoices being left with your team. Which levers you can combine with this is shown in Scaling influencer marketing: the 7 levers.
The process in Kreatory is explained in six steps:
Want to compare Speekly and Kreatory with your own brief? Sign up for free and set up a test campaign, or get your questions answered in a personal demo.
Feature lists say little about everyday use. The most meaningful comparison uses a real brief:
Whether a platform or an agency is the better route is covered in Influencer marketing agency or software?.
Speekly is a UGC video marketplace (creators without their own reach) with the software variant "Speekly OS" and a managed service, based in Cologne and founded in February 2022. Target customers: SMBs to enterprises that need UGC videos for ads and social; DACH, expanding to France and Spain.
Public: on-demand video 15 s 119 €, 30 s 139 €, 60 s 159 €; UGC raw footage from 59 €; stock scenes 9–24 €; add-ons: music from 19 €, subtitles from 29 €. No subscription, no minimum purchase. Speekly OS on request.
That depends on what you need. If you mainly want to analyze data or steer global programs, you are more likely to compare tools in the same category. If you want to find, book, and bill many nano- and micro-influencers with little effort – for placements, UGC videos, and barter deals – self-service platforms like Kreatory are an alternative with transparent pricing.
Kreatory publishes its prices: from 173 € (UGC) or 423 € (ADS) per month on an annual plan, with no markup on creator fees. For Speekly: from 119 € per on-demand video, no subscription. It only becomes comparable once you calculate license or commission, creator fees, and internal working time over twelve months.
Yes. Kreatory is built for that: you set up the brief, AI matching and outreach run automatically, creators apply with an offer, and booking, contracts, approval, tracking, and billing run in the platform. If you want to hand off execution, you can request a Done4You package.
Yes. With Kreatory, you source UGC videos including usage rights for your ads from around 70 € per video and run barter deals in which creators receive products instead of a fee. UGC is included in the UGC, PLUS, and PREMIUM plans, barter deals in PREMIUM.
All information about Speekly was compiled from publicly available sources on November 9, 2026 and may change; the provider's own information is authoritative. Speekly is a trademark of its respective owner; Kreatory is not affiliated with Speekly. Please report errors or outdated information to info@kreatory.com – we will correct them promptly.
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