About the campaign

For Deutsche Medien-Manufaktur, the publisher behind magazines such as Landlust, we ran influencer campaigns that boosted awareness of its titles and generated more clicks.
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Using AI, we identified matching home, garden & country-living influencers whose communities love interiors, gardening & rural life. The creators were contacted directly via AI-based outreach.
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The influencers were to present the magazines in Instagram stories – woven naturally into their everyday life between home, garden and kitchen.